Brand focus: G-Shock tactical watches

The range of G-Shock watches offered by the Japanese brand Casio has carved a path into the hearts of outdoor enthusiasts, military personnel and law enforcement. Casio develops increasingly innovative watches while respecting a single watchword, an asset that has elevated the G-Shock brand to the rank of timeless icon: uncompromising resistance !

Table of Contents:

• History of the Casio brand
• The G-Shock range: indestructible watches!
• G-Shock watches for every need

The Casio brand comes straight from Japan. It started by manufacturing and selling calculators and calculating machines from the 1950s before launching, in 1974, into the manufacturing and marketing of digital display watches with its first models, called " CASIOTRON ". Since then, the Japanese brand Casio has been recognized worldwide for its expertise and especially the resistance of its watches. Always at the cutting edge of technology, the Japanese watchmaking brand offers different ranges of watches, all capable of withstanding extreme situations.

The Casio watches are therefore highly appreciated by enthusiasts of outdoor sports, outdoor leisure activities but also by military personnel, law enforcement or security agents. The Casio brand watches combine precision mechanisms with an ultra-modern design and innovative features. Among all the Casio brand models, it is the G-Shock watches that stand out from the crowd. They are among the most well-known and appreciated watches worldwide.

It was in 1983 that the Casio brand released its first G-SHOCK watch, the DW 5000C ORIGIN, a true revolution in the watchmaking sector. Unlike what was practiced at that time in the watch industry, this watch particularly resistant to shocks, even almost indestructible, is rather bulky. It goes against the grain of usual watches which tend to be rather thin and light.

This " unbreakable " watch challenge had been launched by a Research and Development engineer named Kikuo Ibe who, for the record, had broken a watch given to him by his father by dropping it. This feat was made possible thanks to the Tough project team which, from 1981, and for about two years, created and tested more than 200 prototypes. From this relentless effort was born the brand's slogan " Never Give Up ", which, literally translated, means " Never give up ".

In our online store, we offer a wide selection of G-Shock watches: The Origin, Classic GA-100, Mudmaster, G-Squad GBD, etc. Classic, timeless, durable and innovative, the Casio watches from the G-Shock range are ideal for security agents, military personnel, gendarmes or police officers. Available at an unbeatable price on vetsecurite.com, G-Shock watches also benefit from free delivery on purchases over €69. Returns are free, giving you up to 30 days to change your mind ! We also offer payment in three installments without fees with Scalapay on purchases over €70 !